Blog Post: Connected Means Consuming

With all the hyperbole about the Internet being a living breathing organism of a country, most are spot on. Instead of corporations that provide rules, structure and profits to maintain, we watch this conglomerate of mediums evolve with its users better than any other previous form of broadcasts.

I enjoyed reading the results of this survey the Financial Times ran about how it’s content is consumed my type of device. Stats were broken out by print, desktop, tablet and phone with amazing results. Not surprisingly, the financial news provider has seen use sort of meld together in a solid form of consumption.

Basically, we consume all day long through any means necessary.

This could be related to the fact that we are all bored at work, but I think it goes deeper. Never before could I use my walk to the bathroom to check Twitter. Reading in bed was once the only think I could do while falling asleep.

I am always connected, and I need new stuff to consume.

For many of you, this concept is not new or surprising. I think what really drives this thought for me is we now have hard metrics proving what we have always thought. We are constantly finding new ways to consume.

I wonder what will be the breaking point.

Blog Post: Connected Means Consuming


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